Thursday, October 14, 2010

Which products will get hyped to death in 2011?

  Which products will get hyped to death in 2011? 


IS your favourite gadget riding high on the peak of inflated expectations, or wallowing in the trough of disillusionment?
Research firm Gartner has published the latest update to its Hype Cycle for Emerging Technologies, which graphs the uptake of new products and inventions.
The grey rollercoaster line pictured in the graph above is the cycle products tend to go through on the way to mass adoption.
There's a short period of hype, followed by a backlash, and then a gradual rise again as products become part of the mainstream.
However different products take different amounts of time to travel along the line. Underneath the graph is a key to how long each is expected to take.
It should come as no surprise to anyone who reads news websites like this that tablet PCs including Apple's iPad are near the peak of their hype.

Other technologies at the top include augmented reality, 3D TV and cloud computing.
Completely out of favour at the moment are virtual assistants, user-generated media and virtual worlds like Second Life.

And if Gartner is right, the next things we'll be hearing too much about include 3D printing, mobile robots and autonomous vehicles.
Have a look for yourself.

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